diff --git a/osc/build.py b/osc/build.py
index ec816557..6208e81b 100644
--- a/osc/build.py
+++ b/osc/build.py
@@ -414,6 +414,8 @@ def main(apiurl, opts, argv):
         buildargs.append('--changelog')
     if opts.root:
         build_root = opts.root
+    if opts.target:
+        buildargs.append('--target=%s' % opts.target)
     if opts.jobs:
         buildargs.append('--jobs=%s' % opts.jobs)
     elif config['build-jobs'] > 1:
diff --git a/osc/commandline.py b/osc/commandline.py
index 50ecb497..2977593c 100644
--- a/osc/commandline.py
+++ b/osc/commandline.py
@@ -5245,6 +5245,8 @@ Please submit there instead, or use --nodevelproject to force direct submission.
                   help='use hard links instead of a deep copied source')
     @cmdln.option('--vm-type', metavar='TYPE',
                   help='use VM type TYPE (e.g. kvm)')
+    @cmdln.option('--target', metavar='TARGET',
+                  help='define target plattform')
     @cmdln.option('--alternative-project', metavar='PROJECT',
                   help='specify the build target project')
     @cmdln.option('-d', '--debuginfo', action='store_true',